Türkiye Gazetesi – Erdem Genç

Rocker Erdem Genç becomes cage-fight referee in his second music video

Rock artist Erdem Genç plays a cage-fight referee in his second music video, 'Bedeni Mahvet.' Genç will hold the launch concert for his album Motivasyon on Tuesday, 26 March 2019.

Having recently followed his first album and video, 'Motivasyon,' with a second video for the song 'Bedeni Mahvet,' rock artist Erdem Genç this time sings from behind iron bars. In the cage fight refereed by Genç, the attractive actors showed off their skills to the accompaniment of the lyrics. In the video, which draws attention with Erdem Genç's custom-designed microphone, the musicians also keep pace with the track's driving rhythm.

Before the shoot, held at a kickboxing gym in Sarıyer, the Russian models took punching and striking lessons from champion trainers Aygün Kutlu and Fehmi Ergüven. The models then stepped into the cage and showed off all their skills for the artist. The winner of the fierce contest was revealed at the end of the video.

During filming, Özgür Güngör, who also directed the video, played the guitars. Cem Yetiz served as director of photography, while Görkem Genç and Burak Altan handled the behind-the-scenes footage.

Launch concert on 26 March

It was announced that the Motivasyon album launch concert, featuring various surprises and guest artists, will take place on Tuesday, 26 March 2019 at Dorock XL in Beşiktaş, and will be free of charge.

Who is Erdem Genç?

A graduate of Mechanical Engineering from Yıldız Technical University (YTÜ), Erdem Genç studied Marketing Management at Boğaziçi University and completed an MBA at Özyeğin University. He trained in voice with Murat İlkan, vocalist of the group Pentagram, and soprano Günay Acar of the İTÜ Conservatory.

Genç, who has played in music groups since his high school years, also recorded a demo/EP in 2003 called Dreams Have No Limits (Düşlerin Sınırı Yoktur). Erdem plays percussion and runs rhythm workshops with the groups Varillaz and Ritmbox. He has also published four books in the fields of personal development and literature. In addition, he holds awards such as Turkey's Most Outstanding Young Person and Young Entrepreneur of the Year.